KOŠICE REGION TOURISM
ADDRESS: Bačikova 7, 040 01 Košice, Slovakia
TELEPHONE: +421 948 95 15 95
E-MAIL: miroslava.seregova@kosiceregion.travel
WEBSITE: www.kosiceregion.travel
FACEBOOK: www.facebook.com/kosiceregion
INSTAGRAM: www.instagram.com/kosiceregion
LINKEDIN: www.linkedin.com/company/kosiceregion
Košice Region Tourism is an organization dealing with destination management for the Košice region. The main activity of Košice Region Turizmus is supporting and creating conditions for the development of tourism in the Košice region through marketing activities, product creation and support, development of tourism product infrastructure, creation of standard and conceptual documents and the promotion of sustainable development of tourism in order to protect and preserve the environment and to respect the way of life of the local population.
Our core values are creative approach, innovative solutions and building effective partnerships.
CREED: CREATIVITY, INNOVATION, PARTNERSHIP
All these activities gradually improve the awareness of the Košice region destination and aim to increase the number of domestic and foreign visitors, extend their stay in the Košice region and increase benefits, especially economic, not only for the economy of the region, but also the country as a whole.
In recent years, we have managed to take several important steps in the process of developing tourism in the Košice Region destination.
The most significant results of our activities include:
Destination branding: UNESCO within reach
Having a unique and distinctive identity - something that every destination needs in today's age of information overload. Beautiful nature, amazing cultural and historical monuments that can be found everywhere. That's why we decided to break the mould using something that didn't need to be built artificially. As many as 18 places that are included in the UNESCO World Heritage List are within easy reach of Košice. It will take you a maximum of 100 minutes by car to get to each of them.
Improving the accessibility of tourist attractions by public transport
There is really no shortage of interesting places in the Košice region. However, if you do not own a car or do not want to travel when hiking (for any reason), it is not always that simple. Improving the accessibility of tourist attractions by public transport, especially by rail, has become one of our priorities. We believe that this, too, is a possible way to promote individual destinations. Furthermore, and for us perhaps even more importantly, special tourist trains are a significantimpetus for local businesses and local governments.
Our very own information centre
Offer of organized trips
Since we know our region really well, we have decided to start something that had not existed here in a similar form before. Theme-based trips for the public are another form of spreading awareness of the known and unknown places in the region, not only among foreign tourists. Often even the inhabitants of the Košice region do not know what treasures they have - so to speak - around the corner. Every year, Košice Region Tourism comes up with a series of trips (using individual transport, train or bus).
Supporting infrastructure and service development projects
We gladly cooperate on supporting meaningful projects - a key asset for the development of tourism in the destination. We consider long-term and functioning private-public partnerships to be the cornerstone of a successful outcome. Knowledge of the local environment and needs on the one hand and a broader destination view as well as financial support on the other hand create synergies that guarantee quality project outputs.
Cross-border cooperation
In addition to supporting smaller product, experience and infrastructure projects, KRT has ambitions to bring more fundamental incentives with a higher investment range to the destination.
Presentation of the destination at various forums at home and abroad
Domestic and foreign trade fairs and presentations are an excellent opportunity for us to bring the destination and our activities to the attention of the general and professional public. They are also a tool for entering important foreign source markets, with which we can then continue to work.
Information tours for journalists and famtrips for tour operators
How do you make yourself known abroad? It doesn't have to be just paid advertising in lifestyle magazines or YouTube campaigns. Journalists or bloggers who love to travel and want to let readers know about their experiences are also a great option. That is why we are always happy to show them around the iconic places of our region and give them the opportunity to get to know the Košice region as they cannot do via Google, TripAdvisor or Foursquare. Famtrips for tour operators provide an opportunity to get our destination offered by travel agencies.
Košice Region Mobile app
The Košice region offers every visitor endless inspiration. It doesn't matter at all whether they come from afar or if they are a domestic explorer of yet undiscovered places. We have developed a useful tourist app - Košice Región - for all smartphone users. It provides an overview of interesting places, allows you to plan trips and save your favourite places to wishlists. We regularly update the app to squash any bugs and to bring new features.
In addition, you can download the content of the application into your mobile phone so that you do not miss out on anything significant in places with weak signal.
Ecotourism development strategy of the Košice region